Jeep axes Grand Cherokee

CITING local market dynamics and changing customer preferences, Stellantis Australia has called time on its Jeep Grand Cherokee after a 29-year run.

The decision follows poor sales performance – likely driven by excessive list pricing and past quality concerns – that saw the Grand Cherokee finish 2024 with just 2377 unit sales, down 92.2 per cent (from 30,408) in 2014.

Last month, the Jeep Grand Cherokee (from $65,450 - $110,850) sold just 103 units, well below those of its closest competitors.

By way of contrast, the Ford Everest sold 1207 units (up 29.1 per cent year-on-year), the Land Rover Defender 316 units (up 31.9 per cent YoY), and the Toyota LandCruiser Prado 2723 units (up 101.5 per cent YoY).